Positioning & growth strategy · Yousra Mahros

Clarify your market position and growth priorities. Give your brand a clear position, message and route to market.

Deliverables for the agreed scope

Market & competitor analysis
Positioning and messaging framework
Prioritised growth roadmap

From 1,500 USD · ≈ 5,509 AED

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Strategic proposal

Connect brand image to the customer journey.

The proposal explores how a fragrance house can coordinate content, acquisition channels and customer relationships within one operating plan.

Attract, convert, retain.

Campaign directions sit alongside a phased operating plan and CRM journeys. A measurement framework sets out assumptions and decisions for adjusting the work.

Deliverables

Content and acquisition strategy
Campaign concepts and visual directions
CRM and retention journeys
Operating plan and measurement framework

Project scope

A proposal and campaign concepts. Targets, revenue scenarios and return forecasts are assumptions, not achieved results.